Everyone socializes and networks. As a small business owner, networking can reap many benefits that increase brand awareness, revenue, collaboration, and more.
So, how do you turn networking into a killer career?
Use Social Media Apps or Sites
Using social media apps can help you find your target market where they are. It's important to know that all social media marketing is not the same. What you post on Instagram or Snapchat may not be appropriate to post on LinkedIn. Tailoring your content to the site you are posting on is important. Try out each app and see where you receive the most engagement from your followers. Each like, share, or comment you receive builds your brand awareness.
Join Virtual and In-Person Groups
Collaborating with other entrepreneurs can help you increase your reach and your revenue. One of the easiest ways is through matchmaking events in your local area or through mutual organizations. You can find someone within your niche to conduct a podcast, write an article, or more. Find groups that are in your industry or area of interest and use the networking tips found in this guide to maximize your time and impact. AMSE offers many virtual and in-person events to network, learn new skills, and meet other military spouse entrepreneurs! You can find all their events in your Member Dashboard.
You can also find ways to connect and collaborate using Facebook groups. If you're a blogger who wants to write a guest post or a financial counselor seeking to put on a summit, you can find many other small business owners looking to establish their business in the market. Creating a campaign around your future collaboration can build up the anticipation with your followers and theirs. In the end, you get introduced to their followers and meet new people, and the word-of-mouth results can increase your bottom line.
Volunteer Your Expertise
Giving back to the community should be an aspect of every entrepreneur's business. It shows your goodwill and helps you impact the community you live in.
Finding a volunteer opportunity that you are passionate about and is within your niche can help you develop new skills and generate publicity. Volunteering can also help you make community connections and establish future career and business opportunities. It can also help you jumpstart your networking skills because you're interacting with individuals you've never met.
If you want to turn networking into a killer career, put yourself and your business out there.
You never know the possibilities until you get involved and engaged with the community and your followers, and networking events are a perfect way to achieve this. Once you start, it will be hard to stop reaping the benefits of your new and improved social networking skills.
The All-Access Pass gives you even MORE!
✨ Group Coaching every month, with the opportunity to be an AMSE Group Coach yourself!
✨ An exclusive discount in the AMSE Shop!
✨ A FREE 20-second snippet on our official podcast, Owning Up, to promote your business!
✨ A feature on the AMSE Blog - all about you and your business!
✨ Access to the AMSE Cohort, an immersive 7-week course with hands-on coaching through the Building Your Business the AMSE Way coursework with Moni Jefferson.
Annette Harris has been a noteworthy financial and human resources leader for over 14 years. She is a U.S. Army veteran and the Founder of Harris Financial Coaching. Annette can also be credited with volunteering with local and national nonprofit organizations that support the community through financial literacy education.
