The brand experience we create isn’t because of what we say—it’s because of how we made you feel. The new AMSE Action Guides are more than just a publication. These are strategically created to give you an all-in-one resource with a specific theme every month to help you grow, sustain, and thrive in business.
When Moni, the CEO of AMSE, reached out to me to design the new AMSE guides, I knew we had a significant opportunity for impact.
When I started my business nearly 11 years ago, there was no AMSE. The few resources out there weren’t built to set us up for entrepreneurial success, and you had to figure it out on your own. As an AMSE member, I see the outpouring of resources to help spouses with Masterclasses, training, content hubs, a community, and the Membership Dashboard. AMSE’s relentless determination to help us thrive is where I saw our company brand values create musical harmony.
As a brand strategist and designer, I know the challenges of building and maintaining a brand experience and how every detail matters. My process never starts with design. My methodology begins with understanding the audience via empathy mapping. When it came to creating this guide for AMSE, I went deep into how you feel and the frustrations or joys you encounter as an entrepreneur. Creating this experience meant that we had to be strategic about our content and how we visually shared AMSE’s incredible value.
AMSE knows that running a business, parenting, and military life is challenging and overwhelming at times. That’s why the team and I have planned and organized on the back-end to make sure that every piece of content is powerful and easy for you to read. We pull the best of the best because we want you to feel supported and not overwhelmed when reading these Action Guides.
These are the next power source you don’t want to miss. Each month has a specific theme to help you grow, sustain, or level up your business.
Here’s what you can expect:
A monthly events page with AMSE’s events divided into three different categories: education, social, and collaboration
Articles with easy-to-follow insights aligned with that month’s theme
Easy access to AMSE’s Business Blueprints
Information on Masterclasses you don’t want to miss
Tools and software that help you manage your business, including AMSE exclusive discounts
Imagine looking back every quarter and year and seeing how these guides helped you in your entrepreneurship journey. Take action and join us in this journey as we help you build, grow, and sustain your brand.
The All-Access Pass gives you even MORE!
✨ Group Coaching every month, with the opportunity to be an AMSE Group Coach yourself!
✨ An exclusive discount in the AMSE Shop!
✨ A FREE 20-second snippet on our official podcast, Owning Up, to promote your business!
✨ A feature on the AMSE Blog - all about you and your business!
✨ Access to the AMSE Cohort, an immersive 7-week course with hands-on coaching through the Building Your Business the AMSE Way coursework with Moni Jefferson.
Nicte Cuevas is the owner of Nicte Creative Design, a multi-cultural award-winning graphic design and branding firm for visionary companies. She creates brand awareness through empathy-driven methodology, enhances community connections, and amplifies brand positions to support her clients!
